Keep It Simple And Easy To Remember

Domains – Most customers who look for a website want to remember something that is associated with the product or service you are offering. Unless you have a lot of money to spend on advertising like eBay or Amazon your best bet is to choose a domain name that represents your products and services. Use simple and easy to remember words that are spoken often by your customers. For example, your eCommerce business might be selling racing bikes so consider the domain names: racingbikes.com or roadracingbikes.com. Try to avoid names like joesracingbikes.com or smithsracingbikes.com even if your company is called that. We want to make sure your domain name is easy to remember and captures the widest scope of customers.

Don’t Be Fancy
Try to make sure you choose domain names with the correct spelling and to use short hand words. I have seen some domain names like racingbiks.com or rcingbikes.com. These are words we may know when we are sending a text via SMS but when it comes to marketing your eCommerce business it is not worth shortening your domain name for people to try to remember.

It’s very common to see onlinebusiness.com get shortened to onlinebiz.com, which is not very good for search engine optimization and other keyword link strategies that I will discuss about.

Choosing Dot Com Or Another Extension?
According to Verisign, over 45% of total domain registrations have a .com extension. Keep in mind that shoppers will more than likely remember a.COM extension while shopping online and this will have an impact on how successful your business will be. In any business I set up the first extension I look for is a .com, which allows me to expand and market my business globally even if I am not a business located in the United States.

Domain Name Friendly For Search Engines
You may have realised my emphasis on choosing a domain name that is related to your products and services and also my encouragement to keep it simple. The reason why I recommend you look at choosing a domain name related to your products and services is to allow for search engines to easily find your website. Having the right keywords that relate to your eCommerce business in your domain name can play a vital role. For example if my domain name was racingbikes.com and I went online to search for “racing bikes”, more than likely your website will come up at the top because it is the most relevant to the key words searched. This has already conquered half of your battle. If you had chosen rcingbikes.com, then you would be spending a great amount of time and resources trying to optimize your website.

A question I get asked quite a lot is what happens if the domain name I want for my eCommerce business is taken? Since there are billions of websites on the Internet, it would be common for single and double word domain names to be already taken. Though don’t sweat, because you can still create a domain name from other keywords in niche markets. Let’s take for example the keywords “racing bikes” again. Since racingbikes.com is taken, let us dig further and choose a brand of bikes you want to focus on. Shimano is a popular and reputable brand: so let us choose shimanoracingbikes.com. You could repeat this with many other brands and use that to create a lot of domain names that would be directed to your website. Alternatively being more generic you can choose topracingbikes.com or leadingracingbikes.com. Which ever keywords are dominate in your market, try to find out which ones would be profitable for your eCommerce business and search to see if the domain name is available.

Checking If Your Domain Name Is Available
There are many domain name registers in the market but I don’t recommend you buy domain names from them as they don’t provide good support.

How To Register Your Domain Name
The company that I use to register my domains is Namecheap and I can highly recommend them. They are very affordable and provide 1 year of private registration as of writing this. It also allows me to keep my business address and phone details private at no additional cost. A lot of top Internet marketers use them because they provide good support and also they refer any spam complaints to the web host.

The process in registering your domain is a very simple process. Once you have decided on a domain name, check to see if it is available and then register it through Namecheap. Once that is completed, you will receive a couple of notification emails with your registration certificate and you will be the owner of the domain. In the next few posts I will explain to you how to setup your hosting services and link them to your domain name.

http://www.internetbusinesspath.com/

Tyrone Shum is an internet marketer helping you enhance your internet business through his weekly podcasts, tips and resources.

Choosing the right domain name can be a daunting task when you are starting off with your business. A good choice will help with the branding of your site, while a bad domain name could make people look at your site in a negative manner. You’ll want to be careful to avoid the common pitfalls that many Internet entrepreneurs make when selecting a domain name:

Too Long – If your domain looks like the song from Mary Poppins you’ll want to find one that’s a little shorter People don’t like to type and if they have to type a really long name they might just say forget it. Or, if they are determined to visit your site, a long domain name increases the chances of a typo, thus sending them to a site that isn’t yours, or making it appear that your site doesn’t exist. In the world of domain names shorter is typical better.

Too Short – We’ve just established that a shorter domain is better than a longer one, all things being equal. You do not want to have your name be so short that it’s hard to read. Don’t leave out important letters and expect your visitors to understand what the word is. It might work in the case of tumblr.com or flickr.com but these are exceptions to the rule. Unless you are branding your site around the lack of certain letters, you’ll want to make sure your domain contains full, readable words.

Confusing – Think of a domain name like a vanity license plate. If you are driving down the road and you see a license plate and have to take more than one guess to understand what it means then this is a license plate fail. The same goes for domain names. Don’t expect people to guess what your domain is. It might seem clever to you, but you don’t want any inside jokes when establishing your presence online. Make it clear and concise as well as clever.

Dashes – You should forgo the dashes if you are trying to create a brand-able website or business name. Unless you are building a site that will be strictly online, dashes will only get in the way. Many people don’t type in the dashes when they type a domain name, so you could be sending your visitors to a competitor. If your business is entirely online, dashes are OK since people will only be clicking links to your site, or copying and pasting the address.

.info – Many online marketers say to avoid the.info extension and you’ll also want to avoid it if you have a business. Many people are still not familiar with.info as an extension and you’ll just look like you couldn’t come up with a proper.com name.

Dominic thinks there’s tons of great domain names still available. Take a look at his latest website on room air purifiers and getting a great quality electrostatic air cleaner to keep your home free from airborne allergens.

You want to buy a domain name; great that is the first step. Now you have to decide from which of the over three hundred sites you should purchase your domain from. Usually the first site that comes to mind is GoDaddy.com. That is perfectly fine; GoDaddy.com pays a large sum in marketing in order to attain such widespread name recognition. 95% of the time GoDaddy.com will work just fine for purchasing your domain name; however, this is not the site that I would necessarily recommend.

GoDaddy.com would not be my first recommendation because they have some odd terms and conditions that, to summarize, claim that their company will have more rights to the domain name than many business people and internet marketers believe to be fair – including myself. As a result of this, many internet marketers do not use GoDaddy.com because of the control issues associated with the terms and conditions.

I would recommend that your business picks-up a free domain name from the web host you select to utilize. The majority of web hosting plans come with a few free domain names; therefore, I would suggest that you condense everything into one step and save some money along the way. I personally would urge you to us Liquid Web, a website that provides the option of buying both the domain name and the hosting service – making your domain live. Liquid Web offers a 1 GB disk space, 120 GB transfer, and 2 free domains all for the low price of $14.95. They also offer many other option filled packages. You will also be able to build upon the start-up packed priced at $14.95. Think about it, a domain name itself usually costs about seven to ten dollars, sounds like a good deal to me.

If Liquid Web did not quite spark your interest, look into 1and1.com to purchase your domain name and web-hosting site. As long as you do not have a large amount of traffic, 1and1.com will work great for your company. They offer good deals and free domain names, similar to Liquid Web. Head over to nlprofits.com and you can get some great deals for domain names and view reviews on other great companies to work with when purchasing domain names for your business.

Bryce Kellog is a serial entrepreneur that has found success in several different business arenas. She attributes her knowledge of proper marketing to her success. Her secret resource for staying up to date with all the latest Internet Marketing Training and Internet Marketing Strategy needed is a group called Next Level Profits. Ensure your success in whatever business venture you choose by learning how to drive awareness to your business. Visit Next Level Profits at their home site for loads of great marketing information and free trainings. http://www.NLprofits.com

There’s no doubt that the web is an essential part of today’s marketing efforts for law firms. However, there is no real difference between existing tried-and-tested marketing tactics and those to be used in the offline environment. It’s much easier to generate business from existing clients who are happy with your legal services than necessarily going out and generating new client leads. When it comes to generating referrals to your law practice online, the same tactics that apply in the real world can work for you in the virtual one. It is important therefore to focus your web efforts on a few good practices, rather than placing a large amount of effort in a scattergun approach.

Be Authoritative and Useful

What is your core expertise? In which legal services categories do you find you win the most business? If you have significant experience in certain specialty areas, make sure that your opinion and position is clear. If you have a website, start creating useful content that will be indexed by Google and other search engines, with the appropriate keywords that people might be inclined to use when searching for your services. Secondly, look to syndicate these articles with online media relevant to your practice as well as some of the free article sites, making sure that ownership is clearly stated and outbound links send people back to your website. You may perhaps also consider creating a regular podcast that can be downloaded from your website as well as from places like iTunes, providing information on your area of expertise or discussing legal issues with colleagues or past clients. Generating fresh content regularly is key to making sure you have something compelling for search engines to keep re-indexing your website. This also keeps your site fresh and relevant. If you don’t have an in-house website manager, consider setting up a blog linked to your main website, which you can edit and update regularly. And of course, offer yourself out to media as a spokesperson, and link back to articles and programs where you are quoted.

Be Social

A good reputation is essential in business for word-of-mouth referral. If you have positive client endorsements, make sure that these are used to good effect, both on your own site as well as in other relevant forums. Make sure that you make the most of the free social networks and professional networking sites where you can link back to your main website. You can make use of the content that you’ve generated for your website in these areas or simply link back to the articles you’ve written here. Additionally, search for people asking questions related to your area of expertise and offer assistance. A little something for free can often stimulate a repeat action. If you do have positive clients who would be happy to act as case studies or referrals, ask them to positively endorse you on sites like LinkedIn and in other forums. And don’t neglect micro-blogging sites such as Twitter, which can be actively searched by and for potential clients.

Be Discoverable

With all of these channels of communication open, sometimes it’s difficult for potential clients to make sense of all of these points of interaction, especially if they are in a state of concern. Being quickly discoverable on the internet doesn’t just mean being listed in a Yellow Pages service or having a website. More and more people are accessing the internet from mobile devices, especially if they are out of the office on a lunch break, while trying to deal with their personal lives on a restricted timescale. Think about whether your website is mobile-optimized – is it easy for them to find your contact information? A cheap and quick way of making absolutely sure that you can be found, as well as supporting search engine optimization and maximizing your investments in the free social media channels, is to set up a .TEL name. A .TEL domain name can cost as little as $10 per year and does not require any technical skills to set up. A .TEL name is a simple site that lists all of the ways in which people can contact you. It’s optimized for viewing across all browsers, meaning it can be accessed quickly and cheaply on mobile devices, and it’s also discoverable in the same way as normal websites.

Covering these three bases will provide you with the content, communications channels and client referrals that will help you position your practice in the best possible way with relatively little investment, leveraging the reach and discover-ability that the web can bring to you.

~Ben Anton, 2010

Learn more about .TEL domains for law firms at TelSweepstakes.com

You can get registered as ca domain. Ca is the domain for Canada and all the participants must comply with the Canadian Presence requirements as required under the registry. There are certain regulations like one has to be a Canadian citizen or anyone residing in Canada and holding certain qualifications or doing business in Canada and so on. Domain registration is done with the symbol ca.

There are several reliable web hosting companies in Canada who are efficient for ca domain registration and allied supporting services through a well devised package for the customer. These packaged offerings are appreciated by several business owners to begin their web presence without wastage of any time. Major companies, who offer such services are well experienced and are authorized by CIRA or the Canadian Internet Registration Authority to look after ca domain registration to offer allied tools to maintain the functioning of the domain easily and efficiently. Like other domain services, it also provides complete privacy, forwarding and pointing of domain, email forwarding services and other normal assistance to run the domain satisfactorily.

Getting a ca domain is very easy and you can check the availability of a particular domain name by searching through any reputed service provider. The searching tool does the work in seconds and also offers other suggestive names close to your choice if your first choice is already booked.

The introduction of domain has been evolved to help visitors to find the required website through search. The domain name comes in two parts, one is the name of the business or the individual and the other is the extension of the name which is very common like com, net, org, info etc. These extensions are important to safeguard the brand of a business. It is most important to register ca domain and renew it every year so that you have the sole right of the domain name with you for the development of your product and business.

There are many internet hosting companies through which you can register ca domain. You should always lookout for offers to get some discounted rates. You can click here to know more about ca domain registration.

There is a common trouble that a lot of people run into while purchasing domain names. They find that the URL they want is taken already. Mostly, this leads to choosing domain names which fits poorly with the business name or a brand. This in tern might hurt the overall success of the online venture.

According to experts, this typically happens since proper procedure was not followed while buying the domain name! Still, even in the middle of so hard competition in the domain purchase arena, some people really are securing the domain name they originally wanted. A survey found that most of them follow the following tips.

First Step: Take time to research
The first and foremost thing you have to do before buying the domain name is – research. Take the time you need for thoroughly researching on the desired URL address. You can do this research simply if you type in many variations of that address. For instance, use.com,.org or.ca (first two letters of your country) on the search bar. Just go to that site where you’re considering buying the domain names from. Then check whether that name is available or not.

Second Step: Decide on the Length of Time
After that, you should try to decide on the duration you wish to own that domain for. This decision matters a lot while you’re considering purchasing domain names. For instance, you can choose to own that domain for a year as a minimum or as long as 10 years. But it is not advisable that you register for time a span even as lengthy as 5 years. Rather, register for one year to begin with. When the domain name is about to expire, renewing it is always an option for you!

Third Step: Purchase
When you’ve found that the name you want is available and that’s the name you want, just go online, and buy with your debit/credit card. The bottom line here is that, if you find your desired domain – just purchase it! You never know when it’s too late. Fortunately, purchasing domain names shouldn’t take more than a couple of minutes

Domainpurchasesite.com is focused on providing websites and online businesses with highly targeted, keyword specific domain names and domain purchase solutions. Great Domains Here!

Before I go into details about protecting domain name you should first know that there is no business operating under the sun that has got no risks. Perhaps that is the reasons behind why businesses get rewards in term of profits. It’s agreed by business school of thought that the higher the risk in any given business, the higher the rewards.

Online businesses are no islands on this matter too. It’s really heartbreaking and total confusion when you realize that some lazy cruel person somewhere has actually messed with your domain name. How has she messed with it? Well… I am going to tell you how this happens.

Cyber squatting is where a person registers a name which is another person’s trade mark without owner’s consent. The person will sell it at inflated price. If you have a trade mark, somebody can cyber squatter it. Cyber squatters usually register many trademarks and speculate selling them at much higher prices than the ones they paid for when buying them. Some will go as far as registering another level of domain name of the trade mark.

There has been cases regarding cyber squatting and if the plaintiff wins the case, then the cyber squatter ends up paying for damages caused. There are options you should use to recover your trade mark. First you can solve the dispute using Uniform Domain Name Resolution Policy [UDNRP]. UDNRP is a domain name dispute solving organization created by ICANN. It’s quick and cheap using it.

Secondly you can write a cease-and-desist letter to a cyber squatter informing her to withdraw the name or else you will take legal actions against her if otherwise she doesn’t.

Thirdly and lastly you can sue the cyber squatter to let the court decide the fate of that particular trade mark. There is a difference between domain name theft also know as hijacking and cyber squatting.

Domain theft is a situation where a properly registered domain is stolen by another person. It’s not necessary that this name is a trade mark as compared to cyber squatting. Through hacking, a person is able to steal your website name.

Here are Three Ways of Protecting your Domain Name from Cyber Squatting and Hijacking:

* By locking it-Locked domain names cannot be transferred to another account or registrar. You should only unlock it when transferring it or at the time of renewal.
* Through Authorization Code-Transfer Authorization Code is a six to sixteen characters code that is assigned to your domain name as a means of securing it from unauthorized transfers. Let the code be your secret.
* Through Secure Socket Layer[SSL]-SSL enables your surfers to know that indeed they are on the correct domain name they are searching for. It also protects the information send. This will enable you protect your domain name from cyber squatters and domain name hijackers who will try to impersonate your website name.

J. Nyamache has done a lot of rich net writing contents on his website about all you got to know about good domain names. He provides you with great information on how to choose and register your domain name that works for search engines and targeted traffic at affordable price. Click here to learn about good domain names

When looking to buy expired domains potential buyers often find it very difficult to asses the real value of the domains. In fact, judging the genuine quality of an expired domain that you are considering buying can be a hard task. However, when you understand the basics of the expired domain name industry and how it operates, you have the opportunity to make considerable income from it but always include a pagerank test before you buy.

Whether you simply want to buy a particular domain because it has become available or you want to buy it and resell after some work, knowing more about the domain you wish to purchase will help you a great deal. There are several tools that come in handy, when you are searching for good expired domains.

Google can be manipulated, albeit in the short term by so-called “black hat” techniques, so you should do a pagerank test. Try testpagerank.net for pagerank fraud detection and domain analysis…..

The free tool at this site allows you to do a page rank test by checking the authenticity of a domain PageRank, while also providing much useful information about the website. All you have to do is enter a domain name and click check.

This free tool has the following features:

o It detects whether or not the PageRank is real or fake
o It checks the number of backlinks on all the major search engines
o It checks the Alexa ranking of the site
o The tool is completely free.

So What is Fake Page Rank?

Faking a page rank is a common search engine optimisation (SEO) trick you must be aware of when doing a variety of things, including buying an appealing domain and that’s why you need to do a pagerank test.

The PR is faked simply, by using a 301 redirection, sending the domain to a higher ranked website. Here is an example. In order to fake a domain’s PR I can use the redirect to point example.com to yahoo.com and this redirect will be applied solely at the time when the Google bot makes a visit. The sinister part is that it doesn’t occur when visited by normal surfers like you and me.

If in doubt, the remedy is to do a pagerank test at pageranktest.net.

Jack (John) Murphy is an Internet enthusiast – definitely not a guru – but keen to help others to succeed online. For more information regarding the pagerank test visit his website find pagerank and pick up the free first chapter of a new bestseller “PageRank 5 in 90 Days.”

Let me tell you a true story. A friend of my who likes to collect domain names was describing a few that he had acquired. While he has a wide range of domains in various categories, these particular domains were all related to web hosting.

Some of the domain names were similar to existing web hosting company names (or derivatives of web hosting company names). Others simply had ‘hosting’, ‘host’, or a related term in the domain itself.

So my friend and I were talking and he said something like, “Yeah, it’s a shame – if only I had the time to develop some content for some of these domains then I might make some money form them”. It turns out that he had no content on any of the domains – just parked pages, or no content at all. When I investigated the domains, it turned out that there was a small but steady traffic stream that visited these domains. Some simply typed in the domain, others apparently found the domain through a search engine that had categorized the parked page.

So I suggested the following to him – why not use a service that will take the domain as is – with no content whatsoever – and suggest search options that generate revenue for each click? He took my advice, grudgingly I might add, and guess what? He made $50 the first month from just a few of his domains.

He was so excited that he asked what he might do to further increase his revenues from his domain names. I suggested that he use his parking pages (these can be customized with some hosts) to test banners from affiliate programs with the highest paying hosting companies. He placed only three banners at the top of his pages – with a brief description of the company’s product offerings taken straight from their web sites. This also proved to be a great success – and his revenue stream increased.

My friend has since invested some time and energy in monetizing his other domains. He has either pointed the domains to a pay per click search engine, or listed affiliate links on almost every domain. This has turned a lackluster domain speculation business into a profit generating pay per click and affiliate business that requires almost no effort to maintain. Needless to say, my friend has taken my out to lunch a couple of times since then.

If you have parked domains and what to try getting paid for search results on those pages, check out this service offered by Sedo (there are others out there as well):

http://www.sedo.com/services/parking.php3

Good luck in transforming your parked domains into cold, hard cash!

About The Author

Derek Vaughan has been actively marketing on the Internet since 1995. Mr. Vaughan has marketed products at the Walt Disney Company as the online marketing manager of ecommerce for ESPN.com. Mr. Vaughan is also the founder of Cheap Hosting Directory – a web hosting review site. Mr. Vaughan holds degrees from both the Indiana University and Purdue University. He has also received a Master of Business Administration degree from the Owen School at Vanderbilt University. Cheap Hosting Directory – http://www.cheaphostingdirectory.com – is a part of TechPad Agency’s network of web hosting portals.

SEO or search engine optimizations are website elements and activities to emphasize some content of the site. This important content are keywords that you are trying to rank for. The first step of SEO is selecting keywords or search phrases that have low competition and high search volume. The next step is modifying web pages to contain relevant keywords in elements like page title, meta description, url, header tags and other important places. The final SEO action is promotion of the website. This is done mainly through various link building strategies. Every backlink to your website contributes to its popularity and authority. But the most important on-page SEO element is the domain.

Domain is the name of the website as it is seen on the internet. Therefore, it should be either short easy to remember word or keyword related to the content of the web pages. If your website is build around one keyword or search phrase, the best approach is to use this keyword also for the domain. This means trying to register MyKeyword.com on the first place and if this name is already registered to try alternative names. Having the main keyword in the domain name has two benefits. Such domains clearly describe your website without visiting it and consequently the domain is SEO friendly meaning that it explains the content of the site also to search engines.

If the target keyword is not available for the com top level domain you can try with org, net or info domains. There is no significant difference among them–they are all general purpose domains with no specific geographic target area. If you can still not find a free name you need to slightly modify your keyword by adding a word that makes sense in the context of the site. For example MyKeywordReviews.com, MyKeywordInfo.com or MyKeywordShop.com are typical solutions where the main word is already registered. Such variations have still your main keyword in the domain and are still considered SEO friendly.

With proper additional word it is almost always possible to find a free domain name. But in some cases it is also possible to use only the keyword as domain name and selecting one of the country top level domains. If you are targeting only one country or only one geographic area then this approach is equally effective as using general top level domains.

In every case you should choose domain that is somehow related to the website. If it contains the main keyword it will be easily remembered and SEO friendly.

One example of SEO friendly domain name is the http://restaurantpizzaovens.org/ website. It contains the main keyword restaurant pizza ovens which clearly describes what the page is about. Since the com domain was already taken the next alternative with org was used.

Remember, domain name is very important part of internet marketing. Domain registration is the next step after deciding the name and purpose of the website.